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Discover our latest insights on e-commerce growth, AI marketing, and value-based bidding strategies

All Articles 3 AI & Advertising Technology 0 Data, Analytics & Measurement 1 E-commerce Growth Strategies 1 Paid Search (PPC) 0 Programmatic & DSPs 0 Social Media Advertising 0 Value Based Bidding 1

E-commerce Growth Strategies

Abhi Agnihotri

Founder & CEO

Master Predictive Modeling: Unlock E-commerce LTV Secrets

Learn how to implement predictive modeling strategies that forecast customer lifetime value, optimize ad spend, and drive sustainable profit growth...

Dec 31, 2025

3 min read

The 2026 Growth Marketing Strategy: Why ROAS Is Lying to You?

Data, Analytics & Measurement

Abhi Agnihotri

Founder & CEO

The 2026 Growth Marketing Strategy: Why ROAS Is Lying to You?

ROAS is a metric that hides your true business health. Learn why D2C leaders are shifting to Profit-Based Bidding (POAS) to secure scalable,...

Dec 16, 2025

2 min read

Value Based Bidding

Abhi Agnihotri

Founder & CEO

Your Guide to Predictive Value-based Bidding

Maximize your 2025 ROAS with Value-Based Bidding (VBB) guide. Learn VBB setup, data strategies, advanced tactics, and troubleshooting to...

Sep 28, 2025

19 min read

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